06/15/2017

Connecting with Millennials on Social Media

Figuring out how to best deploy the latest product developemtn can be tricky

Social media platforms introduce and update features seemingly almost daily. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of Millennials uses these platforms.

Social Media Examiner reveals how to leverage the latest in Facebook and Instagram features to connect and engage with Millennials.

Snapchat made disappearing media popular, and Facebook’s mobile app and Instagram have tried to follow suit. Deliver disappearing messages in the form of articles and photos by sending them to specific friends and followers. “Posting to your stories and/or sending media to specific friends via Direct can be a great way to support top-of-mind awareness and add an even more personal feel to your posts,” writes Mari Smith.

Please click here to read the complete article on Associations Now.