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06/29/2017

Stay Safe on the Road

The coalition's goal is to reduce the number of highway fatalities

To promote highway safety, the American Trucking Associations (ATA) is partnering with the Federal Motor Carrier Safety Administration (FMCSA), the American Bus Association (ABA), and AAA to launch the “Our Roads, Our Safety” campaign.

The goal of the coalition is to reduce the number of highway fatalities by educating drivers about the need to share the road with commercial motor vehicles (CMVs), such as buses and trucks. To achieve that, the Our Roads, Our Safety is developing a series of safety videos, advertisements, infographics, and social media images to spread safety tips and reminders throughout the country. The first video discusses CMV blind spots and uses animation to highlight safe zones around a truck and reminds drivers to only pass commercial vehicles on the driver’s side.

“We are proud to work with ABA, AAA, and FMCSA to spread a common message that whether you are a truck driver, bus driver, or general motorist, we are all responsible for safely sharing our nation’s highways,” said ATA’s Executive Vice President of Industry Affairs and COO Elisabeth Barna in a press release.

Please click here to read the complete article on Associations Now.

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