Complete Story
09/12/2017
The State of Basic Economy Fares
Low-cost carriers drive the business market
United Airlines was aggressive when it came to pushing basic economy seats, which it introduced as its no-frills equivalent to the offerings from low-cost airlines like Spirit or Frontier.
This kind of approach, analysts argued, was necessitated by the entry of these low-cost airlines into the market, which had the effect of depressing ticket prices.
“It’s impossible to underestimate just how important the effect of low-cost carriers are on a given route,” Consumers Union’s William McGee recently told The New York Times.
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