01/08/2018

How to Make a Match With Millennials

Cast off assumptions and help them find leadership roles in your organization

With the unemployment rate low, this can be a tough time for associations and nonprofits to sell themselves as appealing workplaces, especially for Millennials. The pay and perks are often lower, as is prestige.

But not all is lost, a recent study suggests. “Millennials + Work,” produced by the strategy firm Department26, includes a number of findings that speak directly to what makes the nonprofit space attractive. Millennials, often disappointed by bad early jobs and high college debt, are looking for places where they can believe in a mission: 44 percent of respondents say their top priority in a new job is “being in a role they’re passionate about,” edging out “salary” at 42 percent.

And, because they’re itchy to make an impact fast, they’re looking for opportunities for promotion and new learning opportunities, something the Land of Many Hats is often well-equipped to provide. The cliche about Millennials is that they’re itchy to leave their workplaces, but half of the study’s respondents say they hope to stay in their next job for five years or more. That said, slightly more than half (51 percent) also expect to be promoted within two years. “When they can’t see a tangible impact, when there’s no path in sight, or when more is expected without some sort of reward,” says the report, “they find no qualms in cutting their losses.”

Please click here to read the complete article from Associations Now.