09/15/2018

How to Market Your Meeting to a Five-generation Workforce

Read this great article from OSAE Member Kalahari Resorts & Conventions

For the first time in history, we have five generations in the U.S. labor force. This is due to a greater life expectancy, an increased divorce rate, more women in the workplace and, because of the current talent shortage, some choosing to forgo college and enter a vocation right out of high school.

This can be a challenge for event planners, whose mission it is to bring employees or association members together to accomplish shared goals.

Here is a snapshot of the things you should know about each generation and strategies to help you get and keep each generation at your event.

Please select this link to read the complete blog post from Kalahari Resorts & Conventions.