By now, we all know how powerful the Internet can be. We’ve seen posts and videos go viral, and people and organizations directly impacted (if not majorly changed) by that. Just look at the ALS Ice Bucket Challenge - more than $115 million raised. That’s incredible!
Now we can’t all create viral videos/campaigns (though believe me, I wish we could), but we CAN still capitalize on the power of the Internet.
How? Well for starters, membership recruitment. There are now 3 billion Internet users around the world, and 200 million of those are in the U.S. That means many, if not all, of your potential members are out there using the Internet - you just have to reach them!
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