When Marc Benioff founded the tech juggernaut Salesforce in 1999, he introduced some unconventional business practices he felt would be crucial for CEOs in the 21st century. Benioff wasn't just acting on a hunch--his experiences working at Apple and Oracle inspired him to establish some management principles that go way beyond a mission statement.
Benioff recently sat down with The New York Times to discuss some of the key lessons he's learned that have helped him turn Salesforce into a $100 billion company.
Here are four business principles he swears by, as reported by the Times.
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