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03/22/2022

Make Inclusive Language a Key Part of Your DEI Efforts

Words matter

Words matter. When well-intentioned associations try to incorporate the right tone, a culturally sensitive voice or appropriate word choice into their DE&I efforts, some organizations are more successful than others.

Poor word choice may create mental or physical health issues for employees and members, muddle your brand, or even lead to an industry crisis. The words we use make the difference between forging positive connections or creating distance in our personal and professional lives.

It’s important to note the difference in diversity, which is who you ask to the table, and inclusion, which means the people you bring on feel respected and accepted. By extension, inclusive language avoids offense by omitting expressions that convey or imply ideas that are sexist, racist, or otherwise biased, prejudiced or denigrating to any group of people.

Please select this link to read the complete article from ASAE's Center for Association Leadership.

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