08/28/2024
Culture Calibration is Vital for Attracting Young Talent
Organizations can attract young talent through a culture calibration
How well are you attracting young talent to your organization today?
Industrial-age norms do not inspire younger workers. Deloitte’s Global 2024 Gen Z and Millennial Survey found that Gen Zs and Millennials want purpose-driven work. In addition, they are not afraid to turn down work that doesn't align with their values. For Gen Zs:
- 50 percent have rejected an assignment or project based on their personal beliefs
- 44 percent have turned down an employer based on personal ethics or beliefs
- A staggering 86 percent say having a sense of purpose is important to their overall job satisfaction and well-being
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