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Storytelling on Stage

Head to the theater to tell your story

Looking for a fresh way to tell compelling stories about your organization’s mission? You may want to head to the theater. One venerable publishing institution is doing just that.

The Financial Times is going beyond its famous salmon-pink newsprint and stepping into the limelight, reports The publisher recently partnered with People’s Palace Projects, an arts charity at Queen Mary University of London, to deliver short stage performances based on its reporting.

“When you have different opportunities to engage with people in a variety of formats, which is what both artists and journalists are doing, it gives the audience a much better-rounded, and even poetic, perspective about the stories that they are having contact with—the narratives come through in many different ways,” says André Piza, producer and theater director with People’s Palace Projects.

Please select this link to read the complete article from Associations Now.

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