10/19/2018

Introducing Mindful Screening

Take preventative care of your eyes

We all love technology. And we especially love our phones and our computers. But staring at screens all day isn’t good for our eyes. And more and more of us are realizing it.

That’s why I’m delighted to announce Thrive Global’s partnership with eyelove®, an educational campaign from Shire. The mission of eyelove is to educate people about their eye health, particularly dry eye. This Thrive and eyelove partnership is about helping people show their eyes some love by helping them learn how to use their screens responsibly.

And that’s something that’s increasingly hard to do in today’s world. According to Nielsen, American adults spend an average of almost ten hours a day looking at screens. A Shire-sponsored US-only survey of 1,001 adults with self-reported Dry Eye or Dry Eye symptoms found that:

• 82 percent of surveyed adults agreed that screening responsibly is an important part of well-being, but only 41 percent said they actually practice healthy screening.
• 61 percent reported that they continue to use their smartphones even after their eyes start to bother them.
• 83 percent lose track of time while using screens.
• 90 percent said that even though they know that using screens can be harmful to their eyes, not using them isn’t an option.

Please select this link to read the complete article from Thrive Global.