Executives Need To Engage With, Not Talk At
Perfectly delivered presentations won't compensate for boring ideas
Jason, an executive client, shared his new year’s goal with me: “I want to become a more inspiring speaker so that my employees really catch the vision for this upcoming year and get engaged.”
Sounds worthwhile. Here’s the backstory: According to his CEO, Jason, who’d stepped in as plant manager three years earlier, was not well liked by his employees. His team of 3,000+ saw him as aloof, insincere, and disinterested in them as individuals. He definitely did not have their confidence as part of the leadership team. But the CEO could not pinpoint the problem in their connection—or lack thereof.
After my interaction with Jason, I had a totally different perspective on his personality and the communication problem.
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