03/28/2019

12 Industries Experts Say Millennials Are Killing — And Why They’re Wrong

The real story is much more complex

Every few weeks, another story about the dreaded generation surfaces: Millennials are killing casual dining; Millennials are killing breakfast cereal; Millennials are killing home ownership.

Pundits aren’t shy about diagnosing what’s causing these deaths, either.

Also known as Gen Y, Millennials are often painted as screen addicts who can’t eat a meal without sharing it on Instagram — which is why they won’t sit down for a meal at Applebee’s. They’re commitment-phobes who balk at the idea of being tied down, and that’s why home ownership rates are down.

Please select this link to read the complete piece from CB Insights.