Gather Member Input on Additional Nondues Revenue Sources
Generate ideas for contributing additional nondues revenue
For an association to push past the status quo, it needs not only a skilled executive and staff team, but also some innovative thinking on the part of members.
That’s especially true for associations with declining dues revenue. Taking some time to brainstorm with members provides them a stimulating engagement opportunity and could generate ideas for contributing additional nondues revenue to your organization’s bottom line.
In a recent association forum at the SIG Summit, Blue Sky Client Success Manager Kara Adams, CAE, joined a group of association executives to crowdsource ideas for how members can play a lead role in developing or refining benefits that generate nondues revenue. The session resulted in 26 different nondues revenue projects that associations could invite members to participate in as a key partners.
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