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A Look at the Event Industry’s Tech Skills Gap

Making informed decisions on tech investments is quite difficult

I’ve been here at Associations Now for so long I remember a time when we didn’t have a website or any type of digital products.

That means, over the years, I’ve had to acquire new tech-related skills, such as learning how to use tools like WordPress, getting a basic understanding of search engine optimization, and knowing how to read and interpret data analytics.

I’m sure that as an association pro, you’ve experienced the same and had to learn some new tech skills too. But have you ever felt like you didn’t have the right skills or knowledge to make informed decisions?

Please select this link to read the complete article from Associations Now.

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