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The Crossover CEO

The transition can be a tough one

Some would call Adam Carte’s career path unusual. After spending the first 10 years in the energy industry, Carte crossed over into manufacturing. That was followed by a foray into mining and then, most recently, a segue into the world of AI technology.

That zigzagging route could suggest a tendency toward professional wanderlust. But Carte says it isn’t the lure of new industries that draws him, but the irresistible pull of a new challenge. “From the time I was a young boy, that’s just been part of my personality,” he says. “I also have a hard time saying no when people ask me to do things.” He identifies with an answer that the actor Christopher Walken gave in an interview when asked if he had anticipated the arc of his career. “He said that his only problem is that he’s always had a hard time saying no,” recalls Carte. “That really resonated with me.”

Carte couldn’t refuse the opportunity to grow Luminoso, an AI-based text analytics software company that helps companies quickly analyze and act on customer feedback. The biggest challenge, he says, will be “keeping all of our team-members in sync as we shift from a science/tech-focused start-up to a customer-driven organization.” That will necessitate hiring for new skills “while preserving the chemistry that built the technology that powers everything we sell.”

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