Milk 2.0: How the Dairy Industry Intends to Save Milk
For years, bovine milk sales have been falling steadily
It's been a rough few months for the American milk industry.
Cow milk sales have been falling steadily for years. And its volatile prices — which are determined by an archaic system — squeeze dairy farmers and processors with each swing. The pressures have made it difficult for milk producers and buyers to compete with vertically integrated retailers, such as Kroger, which process milk themselves.
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