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What Twitch Streamers Can Teach You About Hosting Virtual Events

Here are some ideas of how to hold down the fort virtually

The idea of putting on a virtual event at scale might seem very scary for an association that hasn’t done so before.

Fortunately, there are lots of examples of people who have, and many of them are to be found on Twitch, the Amazon-owned video-streaming service that has gained popularity over the past few weeks, as people have been looking for interactive live entertainment from the comfort of their homes.

With live events canceled, Twitch is drawing new attention from streamers outside of the platform’s original gaming focus, with musicians embracing the tool and athletes trying their hands at digital versions of the games they typically physically play.

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