Coronavirus Tracker: Auto Dealers Step Up to Do Good
April 21, 2020
Current statistics on the spread of COVID-19 worldwide and a roundup of conference, travel and business news and information.
A Drive to Do Good
Auto dealers may not have a lot of customers coming in the door at the moment, but one thing they do have is plenty of vehicles on their lots. Those cars are being put to good use by The Do-Good Auto Coalition, a group of auto dealers making cars available for deliveries of essentials such as groceries or personal protective equipment.
As the Detroit Free Press reports, the concept is the brainchild of the digital ad agency Constellation, which leveraged its existing ties to the auto dealers. Cofounder Diana Lee said launching the project helped prevent the furlough of 65 staff members at the agency.
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