05/21/2020

Reebok’s Fitness Masks Point to an Even More Dystopian Future

Unfortunately, this likely is the new normal

If you’re someone who likes to run or bike, you’ve probably been searching for a mask that allows you to work out comfortably and safely in the midst of the pandemic.

That can be a tough find, because most fitness masks currently on the market aren’t designed to filter out particles, but rather to simulate low oxygen levels to help train for running at high altitudes and improve cardiorespiratory fitness. Now, Reebok is working on masks to address the current need for facial coverings that won’t interfere with performance—but it’s also thinking way into the future about how fitness masks will look decades from now.

Some experts believe that rising pollution levels, coupled with more frequent pandemics, could make masks part of our workouts long after the current crisis has passed.

Please select this link to read the complete article from Fast Company.