06/02/2020

Beyond COVID-19: Employer Communications Guidance for What's Next

Insights from OSAE Member Hinda Mitchell, Inspire PR Group

While it's hard to envision the end of the COVID-19 disruption, there are some things smart employers can be doing now to prepare for the reopening of offices, businesses and, indeed, our entire economy. Business owners, managers and HR professionals alike have been tested over the past month or two, and the road ahead is paved with challenges.

For organizations and those who lead them, the leadership journey will only be beginning after the heightened activity of the pandemic slows down. Getting through it will require focused attention in the following areas:

Demonstrating gratitude.  Like your mom always says, “Say thank you.” Recognize that these were tough times for your team, and, with limited exceptions, they rose to the occasion. Let them know, ideally in a face-to-face conversation (think “management by walking around”) or via your normal internal communications channels, that you noticed and appreciated their flexibility in adapting and keeping your business on course. Likewise, praise your leaders for their role in guiding their colleagues.

Please select this link to read the complete blog post from Hinda Mitchell on LinkedIn.