How to Build Strong Company Culture in a WFH Environment
This is what you need to know
Most traditional perks and team building activities don't work the same with remote teams. You can still give your employees perks like a free lunch with delivery services, but they probably won't interact with their co-workers during mealtime, eliminating any culture building.
As a serial software entrepreneur, I've managed remote teams for a decade, and have learned a few things about creating a distinct and cohesive company culture along the way. Whether you're only collaborating remotely because of Covid-19, or your company was always distributed, these tips can bring any remote team closer together.
Have a Shared Mission
The former DocuSign CEO Keith Krach once told me that every great leader should "have a noble mission," uniting employees under a common shared cause. Remote employees cannot be managed as closely as those in a physical office. Beyond having clear objectives and metrics to evaluate performance, a compelling mission can inspire remote employees to stay motivated even when no one is watching.
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