Use Guided Conversations to Engage Virtual Attendees
Staff-guided virtual chats receive high marks from attendees
Even though many associations have spent a good part of the last two years hosting virtual events, attendee engagement remains a hot topic. Amid Zoom fatigue and in-person distractions, keeping virtual attendees engaged is something with which many events struggle.
In a recent post on Collaborate [ASAE member login required], Jack Coursen, senior director of professional development at the American Speech-Language-Hearing Association (ASHA), noted that they’d found success with having staff-guided conversations.
Here Coursen shares more about how these conversations work and takeaways other associations might appreciate.
Please select this link to read the complete article from Associations Now.