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Overcoming Challenges to Become Data-driven

A lot of organizations continue to struggle with this

For years, IT and data leaders have been striving to help their companies become more data driven. By most accounts, companies are making the necessary investments, as evidenced by the majority of heads of IT (52%) saying data analytics and machine learning will drive the most IT investment at their organizations this year, according to’s State of the CIO survey.

But technology investment alone is not enough to make your organization data driven. It requires the right vision, culture, and commitment.

“A lot of organizations have tried to treat data as a project,” said Traci Gusher, EY Americas data and analytics leader. “It can’t be treated as a project; it has to be treated as a function. Until organizations start to treat data as an imperative operational unit, they’re going to continue to struggle to get any kind of consistency and quality in data.”

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