The Future of Membership
It may be quite rocky
The nature of member engagement is changing. In some associations, metrics are declining; in others, energy is down. But a new focus can help boost member, attendee and volunteer engagement.
Do you play calendar Jenga? I bet you do! I play this game whenever I try to plan a visit with my close friends. It sounds something like this:
“Before we say goodbye, let’s get our next meet-up on the calendar,” says one of us.
Please select this link to read the complete article from ASAE’s Center for Association Leadership.