07/13/2023

New Option for Shoppers – Try Before You Buy

This can improve customer satisfaction in the long run

It’s safe to say that most consumers have tried purchasing their clothing and apparel online at least once. As online shopping activity continues to thrive, this trend will only increase with time. But how do retailers offer their consumers the in-store experience of trying on new styles, colors and sizes without consumers racking up costs while trying to find what they want?

The answer for retailers and consumers is to utilize the Try Before You Buy option.

What is Try Before You Buy?

The idea of the Try Before You Buy experience is to allow customers to try out items in the convenience of their own homes. Powerhouse retailers like Amazon, Zappos and Warby Parker offer shoppers the opportunity to try clothing and apparel items before actually buying them.

Please select this link to read the complete article from OSAP member i3 Merchant Solutions.