07/17/2023

How to Secure Sponsors for Your Fundraising Event

This task can feel overwhelming

As an association leader, you are charged with finding nondues revenue to keep your organization functioning and providing valuable services to your members. Fundraising events are a great option, but you need sponsors to maximize the event’s profits. When done correctly, these sponsorships are beneficial to your association as well as the sponsor’s brand, making a partnership mutually advantageous. What’s more, your association likely has vast connections to the for-profit sector, which can be leveraged as potential sponsors.

If you're new to creating, selling and managing sponsorships for a fundraising event, it might feel overwhelming.

Read on for useful tips to securing sponsorships for your association’s next fundraising event.

Please select this link to read the complete article from ASAE’s Center for Association Leadership.