Why Small-staff Solutions Are Useful to Associations of All Sizes
At some point, large associations must think small to succeed
Global pandemics, societal issues and economic recessions present the same challenges to associations regardless of size. However, small-staff associations must do the work without the benefit of the comparatively unlimited resources of larger organizations.
"All associations have been through a lot in recent years," said Christina Lewellen, MBA, CAE, executive director of the Association of Technology Leaders in Independent Schools (ATLIS). "We are all facing similar hurdles, but smaller organizations have no choice but to get really creative to serve their members and their industries."
Lewellen, along with two of her fellow small-staff CEOs, have successfully faced these headwinds and found themselves providing guidance to larger associations struggling to address the same issues.
Please select this link to read the complete article from ASAE's Center for Association Leadership.