Complete Story
04/02/2025
A Wider Net
Two association DE&I leaders share how these programs bring more newcomers
The American Physical Therapy Association (APTA) does a lot of work around diversity, equity and inclusion (DE&I) to expand the field's workforce. It supports scholarships for people entering the profession from diverse backgrounds and works with its regional chapters to build awareness of physical therapy careers. But, says APTA VP of DE&I Carmen Elliott, CAE, successful DEI work means recognizing how the concept of diversity looks different depending on where you go.
"What recruitment may look like in New York may look totally different in West Virginia, and we recognize that," she said. "Our chapters will customize some of the materials to better fit the students that they're recruiting — we just attempt to make it easy for them by providing slide decks, presentations, talking points, and one-pagers."
That outreach program, called PT Moves Me, is designed to be effective with limited resources — much of the work is done via volunteer "ambassadors" from APTA chapters. And it's been effective — Elliott said that since 2021 APTA has trained 650 ambassadors across all 50 states, prompting a 3.5 percent increase in applicants to DPT programs, reversing a downward trend. That definition of diversity includes traditional figures such as race and gender, but for a field looking to attract workers in regions where there are shortages, also includes socioeconomic status and whether people come from rural areas.
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