Recent ASAE Foundation research highlights the fact that a good chunk of your members—particularly your newer ones—are likely on the cutting edge when it comes to tech uptake. But just because your members are raring for more technology doesn’t mean you shouldn’t think it over first.
In an era when everyone has a hulking, battery-driven piece of computerized glass sitting in their pockets, our perspective on the benefits of technology simply needs to change.
In the association space, that means moving away from old discussions about whether you’re moving faster with technology than your members are prepared for. The conversation is really in a different place at this point: You may still need to do some convincing, but a majority of your members don’t need to be convinced.
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