On a good day, advocacy is a difficult job; at the moment, it might feel appreciably harder for many associations. There was turnover in the White House, in Congress and at the state level, and the level of disruption President Donald Trump has delivered during his second term remains uncertain. The anxiety can run deeper for niche associations, whose goals often do not enjoy the attention that hot-button issues do.
The American Fraternal Alliance (AFA) is one such association. A 501(c)(8) group, it represents nonprofit life insurance carriers who funnel proceeds into community service initiatives. AFA does not have a large member base—it serves just 51 such groups—but it stands to be substantially impacted by coming legislative discussions around tax reform.
"Our sector is small and often misunderstood in the marketplace and among legislators," said AFA CEO Allison Koppel, CAE. "So, our focus is on proactively communicating the value of fraternal benefit societies across the country and making sure they retain their tax-exempt status."
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