Imagine your association not only adapting to technological disruption but leading the way. That requires innovation as a daily practice, driven by a constant search for new approaches. You can achieve this outcome by fostering a culture of experimentation, especially with generative AI (gen AI). Simply implementing gen AI tools is like owning a high-performance engine without knowing how to use it. To truly harness its power, you need an environment that manages risk, overcomes obstacles, celebrates learning and constantly pushes boundaries. This is especially true for associations, which rely on staff, volunteers, chapters and sections to serve their members and set industry standards.
Why Gen AI Experimentation Drives Success for Associations
Gen AI, capable of generating text, images, code, and more, is transformative for how associations operate. However, realizing its full potential requires more than just adopting new technology. It demands a fundamental shift in how associations function. Traditional, efficiency-focused models must evolve into a mindset that prioritizes learning, discovery and continuous improvement. Experimentation becomes the driving force of this new approach, enabling associations to navigate the inherent uncertainties of gen AI and unlock its transformative power for both internal operations and member service.
This shift requires a cultural transformation where experimentation is not just tolerated but actively encouraged and integrated into the association’s core values. It requires addressing the natural reluctance to try new things and replacing it with a growth mindset that views calculated risks as essential steps toward innovation. This is particularly relevant for associations with diverse stakeholders, including staff, chapter-level volunteer leaders and members with varying needs and demographics within sections.
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