07/05/2017

Journalism Membership Programs: News Revenue Hub Expands

News organizations increasingly rely on membership programs for revenue

News organizations are increasingly relying on membership programs to pay the bills. And now what began as a pilot project of one news outlet is spinning off into an standalone nonprofit to help more media organizations develop sustainable membership-based revenue.

The News Revenue Hub launched last year, a project of the nonprofit news outlet Voice of San Diego. In its first six months, it helped five media organizations raise more than $1 million in membership revenue, according to the group’s website.

In comments to Journalism.co.uk, Mary Walter-Brown, the former Voice publisher who is leading the News Revenue Hub, said that strong publisher interest was a driving factor behind the spin-off.

Please click here to read the complete article on Associations Now.