10/31/2017

Let’s Talk Site Selection

Planners must keep more than the association’s interests in mind

From affordability to convenience to at-the-ready technology, your attendees’ expectations are rising. Here’s how to deliver on them.

Ask any association professional, and they’ll most likely tell you that their conferences and conventions comprise a significant portion of their organization’s education offerings and nondues revenue. So, it’s no insignificant task when meeting planners decide where to host a conference—looking at factors from venue cost to convenience of the location to the planning and technical support they’ll receive from the CVB.

But planners have to keep more than the association’s interests in mind. They must also consider whether a particular host city will meet their attendees’ needs. Every association—and every event—is different, but you’ll be wise to consider these five common themes from attendees’ wish lists when you choose your next conference location.

Please click here to read the complete article from Associations Now.