Daily Buzz: The Rise of AI in Nonprofits
More nonprofits are using AI to become more tactile
Artificial intelligence has become a major part of private businesses, and nonprofits have taken notice.
“Nonprofits have also started using AI for automating procedures and tasks,” wrote Robert Jordan in a recent post on the Nonprofit Hub blog. In fact, a 2019 report by Salesforce claimed that AI in the nonprofit sector was projected to grow 361 percent in the next two years.
“AI, which uses machine learning techniques for streamlining the operations and enhancing programs at the nonprofits, has acted as a catalyst in transforming many organizations,” Jordan said.
What does that transformation look like? One example is the automation of customer service. Nonprofits are harnessing AI-based chatbots to offer 24/7 customer service to their members. According to Jordan, some organizations have even used chatbots to assist in raising funds and resolving food and water crises. For example, the World Food Program has used them to monitor food insecurity in hard-to-reach areas.
Nonprofits are also employing AI to better connect with audiences and improve company engagement.
“Artificial intelligence can calculate and understand complex datasets through predictive analytics. Nonprofits can use this to make future recommendations and generate actionable advice to consumers,” Jordan said.
Please select this link to read the original article from Associations Now.