09/04/2020

NACDS Urges Flu Vaccinations in New Campaign

It stresses how essential flu vaccinations are in protecting public health

The National Association of Chain Drug Stores (NACDS) has launched a public awareness campaign stressing that flu vaccinations are essential to protect public health and to prevent an overrun of the healthcare system due to the dual threat of flu and COVID-19.

NACDS, which represents national and regional pharmacies in traditional drug stores, supermarket and mass retail settings, has released English and Spanish video ads to help communicate this critical public health message. An online toolkit is also available for patient groups, allied healthcare associations, businesses, government officials and others to sign up as partners and access NACDS resources. NACDS is also spreading the word through national satellite media tours.

“Adding to the challenge of defeating COVID-19 is a flu season that is rapidly approaching and presenting the possibility of a two-front public health war,” said NACDS President and CEO Steven Anderson. “We need to call on Americans to do what they can right now to protect themselves and to protect their loved ones, and getting their flu vaccinations is a vital part of that.”

NACDS commissioned a recent poll that was conducted by Morning Consult, which found that while two-thirds of adults (67 percent) said getting a flu vaccination is important to protecting health right now, this is well shy of the percentage of people who indicated the importance of wearing a mask (86 percent), washing hands (93 percent), physical distancing (89 percent) and staying home when sick (93 percent).

NACDS is announcing additional aspects of its flu vaccination awareness campaign in the coming days. For more information, visit https://www.nacds.org/covid-19/.

This article was provided to OSAE by the Power of A and ASAE's Inroads.