Seven Must-have for a B2B Website Power Page
Power pages boost a website's reputation and authority in Google
B2B marketers often search for alternative ways to get more organic traffic and breakthrough conversions for business websites. A power page can help.
Power pages boost a website's reputation and authority in Google and target visitors' eyes, and they also enable efficient link-building. All that results in brand visibility, trust and—what we all expect from marketing endeavors—leads and sales.
What a Power Page Is
Let's say you've been managing a SaaS business since 2017, selling a plagiarism-check tool to educational organizations. In 2018, you published the ultimate guide on detecting duplications in students works, and you updated it regularly with new facts and statistics.
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