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06/11/2024
Apple Doubles Down on Artificial Intelligence
The company announced a partnership with OpenAI
Apple is going all-in with artificial intelligence (AI), announcing several new AI features and a partnership with ChatGPT-maker OpenAI. The company announced the deal at its Worldwide Developers Conference (WDC) on Monday afternoon.
The highly anticipated AI partnership is the first of its kind for Apple, which has been regarded by analysts as slower to adopt artificial intelligence than other technology companies such as Microsoft and Google.
The deal allows Apple’s millions of users to access technology from OpenAI, one of the highest-profile artificial intelligence companies of recent years. OpenAI has already established partnerships with a variety of technology and publishing companies, including a multibillion-dollar deal with Microsoft.
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